SAN DIEGO — An Old Navy tweet announcing the beginning of its newest sale attracted some negative feedback over the weekend.
The clothing store’s #ThankYouEvent featured an interracial couple and their child posing.
Oh, happy day! Our #ThankYouEvent is finally here. Take 30% off your entire purchase: https://t.co/nGQ9Pji1pN pic.twitter.com/vq4mIczm6A
— Old Navy Official (@OldNavy) April 29, 2016
One Twitter user said, “That’s horrible what is wrong with you? Boycotting Old Navy not that I wore that crap before.”
Old Navy quickly responded to the tweet:
@mak_morn3 We are happy to help. Can you tell us what has disappointed you ? Thanks!
— Old Navy Official (@OldNavy) April 29, 2016
The user then said, “Take a guess. Your clothes are crap quality and now you’re promoting miscegenation. Disgusting!”
Another Twitter user said, “My family and I will never step into an @OldNavy store again. This miscegenation junk is rammed down our throats from every direction.”
https://twitter.com/CulturalCombat/status/726095020982312960?ref_src=twsrc%5Etfw
https://twitter.com/RousetheMasses/status/726222432403619840
https://twitter.com/marylovefreedom/status/726092757467586560
Many other replies were supportive:
“Hey Old Navy, my family and I thank you for the diversity in this ad! #LoveWins, no matter the color,” a user posted to Twitter.
Hey @OldNavy, my family and I thank you for the diversity in this ad! #LoveWins, no matter the color ❤️ pic.twitter.com/TjgYUPMGu4
— Khary Penebaker *Text MIKE to 80510* (@kharyp) May 1, 2016
@OldNavy thank u 4 this ad.I shared a pic of my bro(who serves his country overseas)and his beautiful family. pic.twitter.com/gOPKcgArVX
— julie king (@julieluvskrazy) May 2, 2016
@OldNavy from our family to yours, Thank You!!! Families like our will continue to succeed and grow in number! pic.twitter.com/stoTQT2q98
— TJ Willis (@MikesSunshyne) May 1, 2016
Hey Old Navy, love your new ad! I don't shop there regularly but will definitely be going this week! #lovewins pic.twitter.com/iDohUc7pmy
— Deirdre (@deirdreshavon) May 2, 2016
.@kharyp @OldNavy Thank You Old Navy! Interracial families are beautiful and we appreciate the representation! pic.twitter.com/kVNuGHfAB9
— Noelle Devoe (@Noelle_CD) May 2, 2016
@OldNavy love always prevails, love always wins. #LoveWins
(Love you JLO) pic.twitter.com/71uL1BKVC2
— RevolutionaryMind 🌹 (@DLN7527) May 2, 2016
