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MEMPHIS, Tenn. — A new viewing experience will soon be available for movie-goers in the Bluff City thanks to Malco Theatres.
On Tuesday, the Memphis-based company announced the Paradiso Cinema Grill will soon be equipped with IMAX’s “cutting-edge” systems, creating a “truly immersive” experience for visitors.
The new technology will premiere during the opening weekend of Star Wars: The Last Jedi on December 15.
The latest movie in the mega-hit franchise was shot using IMAX cameras, Malco said, creating a unique viewing experience with “unprecedented image quality”.
It’s unclear if Malco has plans to add IMAX screens to its other theaters.
