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MEMPHIS, Tenn. — The Salvation Army of Memphis is kicking off its annual fundraising campaign a month early due to the pandemic.

The organization said demand is at an all-time high, but donations have decreased this year. Fewer people are carrying cash and coins, and for many who are out of work or struggling to make ends meet, they just don’t have the money to give. Couple that with more people staying at home and it’s easy to see why the Salvation Army wanted to get a jump start on their campaign.

This year the Salvation Army has set a goal of $901,000.

It still plans to set out the red kettles and have its Angel Tree, but this year it’s made it easier than ever to donate.

You can pay digitally with Apple Pay or Google Pay where you see tents set up at stores and restaurants. You can also donate online at kettle901.org or by texting “Kettle901” to 71777.

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